Discussion Papers 2008.  
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THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
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14  The approach to tourism and natural/cultural heritage 
in the Carpathians region 
14.1 Tourism 
The economic impact of tourism, the role of tourism – the “business sector of the 
21st century” – in economic and regional development has been a commonplace 
for a long time. In the 1990s the relatively rapid general growth of the world 
economy created favourable conditions for the growth of tourism. Presently tour-
ism accounts for approximately 12% of the worlďs GDP and employs over 200 
million people worldwide. In 2005 the number of tourist arrivals reached 808 
million, exceeding all previous figures. 
The year 2007 has started with a very positive growth of global tourism. From 
January through April, international tourist arrivals worldwide rose by over 6% to 
252 million, representing an additional 15 million arrivals as against the same 
period in 2006. Asia and the Pacific (+9%) achieved the strongest growth, fol-
lowed by Africa (+8%), the Middle East (+8%) and Europe (+6%). Several posi-
tive factors contributed to the growth registered in the first four months of this 
year, and are likely to help sustain it through the coming months. 
Continuing world prosperity has clearly been a main driver. Emerging markets 
and developing economies in general, and especially those of Asia, maintained 
their extraordinary strength. Meanwhile, in continental Europe, and in Germany 
in particular, economic growth has picked up substantially. With increasing dis-
posable income and factors such as the continued development of low cost air-
lines making travel available for larger shares of population, international tourism 
has a development potential for another year of above average growth. 
The growing recognition of tourism’s contribution to economic growth and job 
creation means that it is being given more and more attention by national gov-
ernments, especially those in developing regions. Increased investment in infra-
structure, marketing and promotion, development of domestic markets, liberaliza-
tion of air transport, growing intraregional cooperation, and a growing number of 
public-private partnerships are key factors that have helped the tourism industry 
to expand. 
Although Europe (+6%) is the worlďs most visited and most mature destina-
tion region, its arrivals growth rates in 2005 and 2006 were not far short of the 
worldwide average. And growth continued even more strongly through the first 
four months of 2007 supported by the sustained boom in the world economy – a 
boom in which Europe is now sharing more emphatically, with notably higher 
rates of GDP growth in the eurozone (Source: World Tourism Organisation). 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
134 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
A social and economic phenomenon of this volume has a huge influence on 
the economic, social and cultural life of the concerned countries and greatly con-
tributes to the alteration of the physical environment of the human kind. 
The impacts of tourism can be classified as economic, socio-cultural and 
physical-environmental effects. The economic impacts of tourism can be taken as 
changes in the economic features and economic structure of places of origin and 
destinations, induced by tourism; the physical-environmental effects are changes 
taking place in the natural and the built environment of destinations as an effect of 
tourism; the social effects are changes that take place in the quality of life of the 
people of the destination (and to a lesser extent in the lives of the tourists) as a 
development of the tourism sector. While the economic impacts are visible in 
both the places of origin and destinations (although they are usually stronger at 
the destinations), the socio-cultural and the physical-environmental effects are 
much more striking at the destinations. 
There are possible overlaps among the economic, physical and cultural im-
pacts of tourism. E.g. the development of infrastructure needs in order to meet 
tourism demand or on the basis of revenues from tourism can be seen both as 
economic results and as factors improving the quality of life of the local popula-
tion; on the other hand, the conditions of the natural environment are mostly 
negatively affected by the infrastructure investments. 
If we concentrate on the socio-cultural impacts of tourism, the social effects 
are the changes in the everyday lives of the local population, the adaptation of the 
local citizens to the presence and operation of tourism, whereas the cultural ef-
fects are those changes in the value system of the local population which also 
influence the social relations and the material culture of the local community. 
The social effects of development or transitions can be categorised in the fol-
lowing way (Rátz, 1999): 
  Grouping of the social impacts of tourism: 
  Impacts on the population. 
  Change in the number of population. 
  In outflow of temporary employees. 
  Presence of temporary population (holidaymakers). 
  Movement of individuals and families. 
  Change of the distribution by age, gender, race and ethnic group. 
  Urbanisation of the population. 
Transformation of the labour market: 
  Creation of new jobs. 
  Growth of seasonal employment. 
  Diversification of the economic activities. 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
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  Increase in the economic disparities. 
  Changes in the employment opportunities of the minority groups. 
  Change of employment possibilities. 
Transformation of the community features and structure: 
  Emergence of new social classes. 
  Change in the economic orientation of the community. 
  Emergence of weekend (recreation) residents. 
  Conflicts with those coming from the outside. 
  Transformation of the political, social, religious and ethic value systems. 
  Emergence of religious differences within the community. 
  Changes in the infrastructure of the community. 
  Changes in the access to land and disposition over land. 
Changes at the individual and family level: 
  Disturbance of the daily routine. 
  Change of the family structure. 
  Disintegration of the social networks. 
  Change of the attitudes towards public health and public security. 
  Changes in leisure activities. 
  Transformation of the consumption patterns. 
Impacts on the natural and cultural resources: 
  Increased protection of resources. 
  Damage or deterioration of resources. 
  Crowdedness, over-exploitation, pollution. 
  Commercialisation. 
  Transformation of traditions and habits. 
The regions of the Carpathian Mountain Range have usually many tourist at-
tractions and relatively long traditions of tourism.  
The following section is to illustrate the main tourism endowments of the 
countries constituting the Carpathians cooperation area, with special emphasis on 
the regions in the respective countries that are actually located in the Carpathian’s 
physical geographical area. 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
136 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
14.1.1 General features of the tourism endowments in the cooperation area 
Austria, the Czech Republic, Hungary, Poland, Romania, Serbia, Slovakia and 
Ukraine have relatively little in common, especially e.g. between Austria and 
Serbia, two countries that do not even have territories directly belonging to the 
Carpathian Mountain Range. Slovakia has practically its entire territory in the 
cooperation area (and much of the country in the actual mountain range), rela-
tively large parts of Romania belong to the Carpathians, whereas in the Czech 
Republic and Poland it is a much smaller part of the country, in Ukraine a negli-
gible part of the vast country is part of the cooperation region in question. Hun-
gary has no direct physical geographical part on the Carpathians mountain range, 
either. 
In Austria, Serbia and Romania the relatively more advanced region(s), in 
Hungary and Poland the less developed ones, in Ukraine definitely the poorest 
region make parts of the cooperation area, so the socio-economic development 
level across the Carpathian’s area is varied. The facts that the mountain range is 
less suitable for intensive agricultural activities and in some cases they are the 
least developed parts of the respective countries make a large the Carpathians 
cooperation area suitable for the environmental conscious forms of tourism (ecot-
ourism). The Carpathian EcoRegion Initiative (CERI) is a cooperation of seven of 
the eight respective countries (all but Austria), in which the development of tour-
ism is an important activity. The CERI Tourism Working Group was established 
to support high quality tourism with special focus on ecotourism in the Carpathi-
ans, which has an enormous potential to bring together nature conservation and 
rural development. The working group consists of CERI members from all over 
the Carpathians. At their first workshop held on October 2-3, 2006, not only 
members of the CERI Tourism WG, but also interested people working in the 
field of ecotourism or in Protected Area Authorities, came together to actually set 
up the group and discuss future plans. The group elaborated the list of threats and 
obstacles for sustainable development in terms of sustainable tourism in the Car-
pathians. Furthermore, the CERI Tourism WG agreed to develop a Carpathian-
wide ecotourism project, which will be its major task for 2008 and will help to 
strengthen the ‘Corporate Identity’ within the Carpathians. 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
137 
14.1.2 Basic tourism endowments of the respective countries of the Carpathian 
regions 
Austria 
In Austria the most advanced areas of the country (Lower Austria including Vi-
enna) are parts of the Carpathians cooperation area. Given the importance of the 
tourism sector in Austria (around the eighth-tenth position as regard international 
tourism revenues and the first place in the world as regards the tourism revenues 
per capita), the project area is also a very important tourism destination with 
many sorts of attractions (architecture, arts, events and festivals, skiing, water 
sports, hiking etc.) Lower Austria is a colourful mosaic of its counties, each with 
an individual attraction (huge pear tree fields, impressive wine terraces like in the 
Wachau valley, many wine cellars and cellar lanes in the country around Retz, 
wine taverns in the spa region and primeval forests like along the Danube, March 
and Thaya rivers. 
Czech Republic 
The White Carpathian’s territory was established hundreds of years ago and has 
the character of an extensive English park. The forest areas (45%) alternate flow-
ery meadows with solitary, ragged oaks and beeches. It is unique in Europe.  
This is the southwest end of the Carpathian Mountain range, which includes 
highlands and mountainous areas in the Moravian part of the White Carpathian 
Mountains, in the regions of Zlín, Hodonín and Uherské Hradiště. The White 
Carpathians are orchid flower meadows in the vicinity of Čertory, the picturesque 
landscape of Kopanice, with scattered settlements and an area of beech groves in 
the surrounding area of the Vlárský Pass. The mountain range of the White Car-
pathians extends over the border between the Czech Republic and Slovakia at a 
length of over 80 kilometres. 
The Czech part of the protected landscape area is 70 kilometers long. The 
White Carpathians represent an exceptional area among large-scale protected 
areas in the Czech Republic, above all because this area is the highest mountain 
range in the southwest border of the actual Carpathian Mountains. 
The White Carpathians are a European biosphere reservation in terms of the 
Man and Biosphere program (MAB) implemented by UNESCO. 
The White Carpathians have become known for being a territory with the 
highest level of diversity and greatest number of orchidaceous plants (orchids) in 
Central Europe. 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
138 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
Poland 
Poland has one of the most varied tourism assets in the cooperation area. Moun-
tains, forests, sandy beaches, culture and more than a thousand years of history – 
all that can be found here and the country is becoming more and more popular as 
a holiday destination. 
The Carpathian and Sudety Mountains form Polanďs southern boundary with 
the highest summit in the country, the Rysy (2,499 m), located in the Tatra 
Mountains. Probably one of Polanďs greatest attractions is nature, coming from 
the variety of breathtaking natural landscapes. Wild, untouched, more diverse 
than in most countries either in Europe or the world and, what is more, easily 
accessible. Tourists value this greatly and their number is constantly increasing. 
Zakopane, Polanďs premier mountain resort and one of the country's most 
popular holiday destinations, both in the winter for skiing, and in the summer, for 
hiking and camping, can be found in the Carpathian part of Poland. The town 
called the Winter capital of Poland lies in the southern part of the Podhale region, 
at the foothills of the Tatra Mountains, with the exception of the Karkonosze 
mountains the only Alpine mountain range in this part of Europe. Zakopane is the 
biggest Polish centre of mountain hiking and skiing. The town is visited by about 
2,000,000 tourists a year. 
The Carpathian area of Poland is home to several national parks of which the 
tourism value is ever increasing. These national parks are the Babia Gora National 
Park (region of Malopolska), on the border with Slovakia; the Bieszczady Na-
tional Park, the third largest national park in Poland, also located at the border 
with the Slovak Republic and Ukraine. The Park is populated by a relative high 
number of species, which are considered to be threatened or rare in other parts of 
Europe (particularly large carnivorous mammals such as bears, wolves and 
lynxes); the Gorce National Park in the central and north-eastern part of Gorce 
mountain range, in southern Poland (region of Malopolska), where forests, most 
of which exceed 100 years of age, cover almost 95% of the Park’s area; the Góry 
Stolowe National Park, spreading over the Polish part of the Stolowe Mountains, 
which create the central part of Middle Sudety range, in south-western Poland 
(region Lower Silesia) of on the border with the Czech Republic. The Park has 
huge and dense forests; the Karkonosze National Park (in Dolnoslaski region in 
south-western Poland at the border with the Czech Republic. Karkonosze), the 
highest mountain group of the Sudety range; the Magura National Park (located in 
Podkarpackie and Malopolskie regions), the river head of the Wisloka, a typical 
mountain river which together with its many tributaries is a significant element of 
the landscape, forming picturesque gorges and bends and often changing direc-
tions. The Park is one of the richest animal mainstays in the Beskid Niski range; 
the Ojców National Park (in Malopolskie region), the smallest National Park in 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
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THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
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Poland, with a surface built of Jurassic limestone, where karst waters sculpted in 
the valleys peculiar landscape forms, steep canyons and various rocks and 
mogotes; the Pieniny National Park in the Pieniny Mountains in Malopolskie re-
gion at the border with the Slovak Republic, formed of various types of limestone, 
the hardest of them, called cornstone, forming picturesque, almost vertical white 
cliffs over the Dunajec river; and finally the Tatra National Park, located in 
Malopolska region, at the border with the Slovak Republic, founded in 1954 to 
protect the Tatra Mountains. The Park is founded on the area of the youngest, 
highest and Polanďs only Alpine mountains with diverse relief and height differ-
ences reaching up to 1700 m. The highest peak in the Polish part of the Tatras is 
Mt. Rysy (2,499 m). The Park has more than 650 caves, 6 of which are open for 
tourists. The Park has numerous streams and about 30 lakes, which are an impor-
tant element of the landscape of the High Tatras. 
Romania 
The National Tourist Office of the country does not specifically list the Carpathi-
ans among the main tourism attractions of Romania on their official website, but 
some attractions among the special interests contain a Carpathian elements. These 
elements are listed in the pages below. 
The Dracula Legend 
Many “Dracula Tours” are being offered throughout Romania, including the 
most important historical places related to Vlad Tepes, such as 14th century town 
of Sighisoara – Vlaďs birthplace; the Snagov Monastery – where, according to 
legend, Vlad is said to be buried after his assassination; Castle Bran (Castle Drac-
ula); the Poenari fortress; the village of Arefu – where many Dracula legends are 
still told; the city of Braşov – where Vlad led raids against the Saxon merchants; 
and, of course, Curtea Domneasca – Dracula’s palace in Bucharest. 
German (Saxon) Heritage 
Romania’s significant German (Saxon) heritage is obvious in Southern Tran-
sylvania; Transylvania is home to hundreds of well-preserved Saxon towns, vil-
lages and fortified churches built between the 13th and 15th centuries by Saxons. 
Saxons came to Transylvania during the mid 1100s from the Rhine and Moselle 
Rivers’ regions. The result of almost nine centuries of existence of the Saxon 
(German) community in Southern Transylvania is a cultural and architectural 
heritage, unique in Europe. Besides the well-known Sighisoara, Sibiu and Braşov 
the following towns also feature a unique Saxon Heritage: Biertan, Saschiz, Me-
dias, Sebes, Bistrita, Cincu, Prejmer, Harman, Rupea. 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
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Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
140 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
Arts & Architecture 
Romanians’ vivid imagination and intense spirituality have always been ex-
pressed through their architecture. Fortunately, they also have strong preservation 
instincts, resulting in village museums that display bygone ways of life through 
found and restored peasant houses, elaborately carved gates, barns and other ar-
chitectural elements. Such a museum in the cooperation area is the Museum of 
Peasant Techniques (Muzeul Tehnicii Populare) in Sibiu, with collections of early 
farm tools and household implements. 
Romania’s most renowned architectural treasures in the Transylvanian region 
are Black Church (Braşov), Bran Castle (Bran), Brukenthal Palace (Sibiu), Hune-
doara Castle (near Deva), Sighisoara Medieval Town, Sibiu – Old Town, Braşov 
– Old Town, Fortified Churches in Biertan, Harman and Prejmer; in Maramureş 
the most interesting places to visit are the Wooden Churches, Wood Museum, 
Sighet Synagogue (Sighetu Marmatiei), and Satu Mare Synagogue, as well as the 
traditional villages of wooden houses, many with sculpted designs on balconies 
and around the entrances, towering carved wooden gates, attached to fences half 
their size, rising even in front of modest dwellings. Popular motifs include grape-
vines, acorns, twisted rope, sun symbols, crosses and forest animals. The villages 
of Barsana and Oncesti have, perhaps, the greatest number of impressive gates. 
Hardly a village lacks its own small wooden church dating back to the 17th  
and 18th  centuries. These are exquisite, high-steepled jewels with multiple gabled 
roofs, all of the pattern, yet each distinctly unique. Seeing at least a few interiors 
is a must as many frescoes remain at in good condition. 
While the main tourist activities in Maramureş are gate-, church- and people-
viewing, the town of Sighetu Marmatiei has a few attractions worth visiting. The 
outdoor village museum, on the road into town, boasts of dozens of homes and 
farm buildings assembled from around Maramureş County. 
Slovakia 
Tourism in Slovakia began to develop in the mid-19th century, when travellers 
started to visit the High Tatra and Low Tatra Mountains. The first accommodation 
and catering facilities were built in the late 19th  century and this development was 
accelerated after 1918 with the creation of Czechoslovakia. After the fall of 
Communism in 1989, Slovakia's tourism began to adapt to the conditions of mar-
ket economy. The facilities were gradually privatised and new facilities were 
built. 
Tourism in Slovakia offers natural landscapes, mountains, caves, medieval 
castles and towns, folk architecture, spas and ski resorts. The most attractive des-
tinations are the capital of Bratislava and the High Tatras. Some 40% of Slovakia 
is covered with forests which, contain a wide biodiversity and animals. Slovakia 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
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THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
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features a high percentage of wildlife included in protected areas. There are 
hardly any mountain ranges and areas not protected in some way. Among Slova-
kia’s main tourist attractions we find the Tatra Mountains, particularly the High 
Tatras), the highest part of the Carpathians. They feature many rare plant and 
animal species and offer numerous ski, hiking and mountaineering opportunities. 
Rivers and streams in the mountains of Slovakia are often used for rafting and 
other white-water based activities and sports. The use of rafts has a very long 
tradition and especially rafts on the spectacular Dunajec river are very popular 
among tourists. 
Slovakia contains numerous mineral springs and spas. Slovakia’s spas, in-
cluding Balneological spas (Bojnice, Brusno, Dudince, Lúčky, Piešťany, Sklené 
Teplice, Sliač, Smrdáky, Trenčianske Teplice, Turčianske Teplice), climatic spas 
(Nový Smokovec, Štós, Štrbské Pleso, Tatranské Matliare, High Tatras) and 
mixed spas (Bardejovské Kúpele, Číž, Nimnica, Rajecké Teplice and Vyšné 
Ružbachy). 
New water parks are mushrooming throughout the country (for example 
Tatralandia in Liptovský Mikuláš, Aquacity in Poprad, and Aquathermal in Se-
nec). 
Slovakia’s karst areas offer an extremely high number of caves and their list is 
being expanded every year due to new discoveries. The number of caves per cap-
ita is among the highest ones in Europe. Thirteen caves are open to the public, the 
longest one being 9 kilometres long. Some of them have been proclaimed 
UNESCO’s World Heritage Sites. Among them, Ochtinská Aragonite Cave is one 
of three aragonite caves in the world. 
Slovakia has a lot of castles, most of which are in ruins. The best known cas-
tles include Bojnice Castle (often used as a filming location), Spiš Castle (the 
largest fortified castle in Europe, on the UNESCO list), Orava Castle, Bratislava 
Castle, and the ruins of Devín Castle. Čachtice Castle used to be home of the 
worlďs most prolific female serial killer, the ‘Bloody Lady’, Elizabeth Báthory. 
Due to Slovakia’s central position in Europe and the country’s past, most cities 
and towns are similar to the cities in the Czech Republic (such as Prague), Austria 
(such as Salzburg) or Hungary (such as Budapest) and are rather cosmopolitan. A 
historic centre with at least one square has been preserved in almost every town in 
Slovakia. Large historic centres can be found especially in Bratislava, Košice, 
Banská Štiavnica, and Levoča. Some towns have their own castles (for example 
Kremnica, Bratislava, and Banská Štiavnica). Most town centers have been rear-
ranged in recent years. 
Ancient stone churches can be found in virtually any village and town in Slo-
vakia. Most of them are built in the Baroque style, but there are also many exam-
ples of fine Romanesque and Gothic architecture. The St. James Church in 
Levoča (with the highest wood-carved altar in the world) and the Church of the 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
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142 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
Holy Spirit in Žehra (with precious medieval frescos) are UNESCO’s World 
Heritage Sites.  
Very precious structures are the complete wooden churches of northern and 
northern-eastern Slovakia. Most were built from the 15th century onwards by 
Catholics, Lutherans and members of eastern-rite churches. 
Slovakia is also rich in songs, dances, folk art, folk costumes and folk archi-
tecture. 
The national parks of the country are Vysoke Tatry, Nizke Tatry, Mala Fatra, 
Slovensky raj, Pieniny, Poloniny and Muranska planina. 
Ukraine 
The region of Transcarpathia is one of the most picturesque places in the country 
and has particularly pleasant conditions for tourism and recreation development. 
Transcarpathia is considered to be one of the best ecological regions in the coun-
try.  
The diversity of landscape, unspoiled countryside, and a temperate climate 
create favourable conditions for recreation and skiing in winter. Mineral and 
thermal water resources contribute to the development of tourism and leisure ac-
tivities as one of the main fields in the regional economy. 
Nowadays the regional system of sanatoria and tourist-recreation institutions is 
one of the biggest in Ukraine, numbering 17 sanatoria, 19 sanatorium-preventive 
clinics, more than 70 tourist centres, leisure centres, and medical and health care 
institutions. The system can cater for more than 12,000 people at any time. 
The pride of the region is “The Centre of Europe”, Lake Synevyr, Narcissus 
Valley and many others. The Biosphere reserves, national and regional parks, 
which cover an area of more than 130 hectares, are also major tourist attractions. 
Some 62 agencies and enterprises provide tourism services in the region. 
Construction of new modern hotels, tourist and skiing centres continues apace. 
In the last few years the following centres and complexes were opened: tourist 
centre Podobovetz’ (Mizhgirya district); tourist and health care complex Vo-
jevodyno (Perechyn district); hotel complex At Taras’s Place (Svalyava district); 
motel Nadiya (village of Volovetz); and the hotels Duet, Eduard and Atlant 
(Uzhhorod). 
About 600 tourist itineraries and routes facilitate the development of internal 
tourism throughout the region by way of hiking, bus, train, skiing routes and chil-
dren’s excursions.  
Transcarpathia is famed for its landmarks. There are several notable historical, 
archeological and architectural heritage sites in the region. The best known 
among them are: Fortress of Uzhhorod (16th century); Castle Palanok in Mu-
kachevo (14th–17th centuries); Palace of the Counts Schönborns in the village of 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
143 
Chynadievo; fortifications (castles) in Khust, Korolevo, Serednye, and Nevits’ke 
villages. There is much to see of preserved local folk heritage. 
Recently the countries of Central and Western Europe have started showing 
particular interest in non-traditional types of tourism and recreation in the region, 
e.g. rural, bicycle and ecological tourism. At present many locals are eager and 
able to be hosts to visitors from other regions and abroad. 
Many tourist and recreation services in Transcarpathia are based on natural re-
sources. Top place belongs to mineral waters, whose medicinal characteristics 
were mentioned in the ancient archive documents of the mid-15th century. Some 
deposits are unique, and their water is effective and valuable for sanatorium 
treatment and preventing diseases of the digestive organs, vestibular and locomo-
tion systems, and cardio-vascular and peripheral nervous systems. The most 
popular among the sanatoria are: Svalyava district – Sonyachne Zakarpattya, 
Polyana, Kvytka Polonyny’; Mukachevo district – Karpaty, Synyak; Mizhhirya 
district – Verhovyna; Khust district – Shayan. 
Ecological and rural tourism is a significant development factor in the moun-
tain areas of the region, especially in Rakhiv district, supported by the Carpathian 
Foundation. There, an ecological route has been created through Chornohirya 
virgin forests to as far as Hoverla, Transcarpathia’s highest summit. 
Hungary 
Although most foreigners only acknowledge the capital city, Budapest and the 
Lake Balaton, and perhaps the “puszta” (Great Hungarian Plain) as the tourism 
destinations in Hungary, there is much more in Hungary than these. Despite re-
peated historical disasters which devastated both the people and their heritage, 
much remains of great value that is worth visiting and getting to know, including 
2000-year-old Roman ruins and 400-year-old Turkish monuments (which can 
sometimes be found side-by-side), beautiful churches from the Romanesque pe-
riod, stately castles, magnificent palaces functioning as hotels awaiting tourists. 
Hundreds of therapeutic mineral springs gush up from the depths, helping many 
thousands to recover their health (Hungary is among the worlďs richest countries 
in thermal and mineral waters); the rich Hungarian folk art also attracts a number 
of tourists. 
Among the physical geographical endowments of Hungary with a special 
value for tourism are the ten national parks in Hungary. In addition to the visit to 
national parks, several other nature-based activities can be pursued in many 
places in Hungary, including hunting, angling, horse riding etc. Gastronomy and 
the historic wine producing regions (and the established wine roads) are also at-
tractions of international recognition. 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
144 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
Hungary is becoming a more and more popular MICE (meetings, incentives, 
conferences, events) tourism destination (congresses, arts festivals, summer uni-
versities, international fairs and exhibitions, sports events etc.). 
In those areas of Hungary where the favourable physical geographical condi-
tions are matched by cultural and economic assets, contiguous tourism regions 
were born. The most important of these is the Selected Holiday Region of the 
Lake Balaton, but there are other significant tourism regions such as the Danube 
Bend, the Velence Lake, the Mátra and Bükk Mountains, Sopron–Kőszeghegyalja 
and the Mecsek–Villány region. 
14.2 Heritage sites in the Carpathians area 
14.2.1 Culture as a driving force of economic development  
Culture used in the most comprehensive approach covers practically all fields of 
life from the mother language, education, sports, arts, public collections, cultural 
heritage, media, higher education, science, moral life and faith. Nevertheless in 
the public thinking it is usually only a narrower definition of culture that is 
frequently used: mostly arts, cultural heritage and media. 
It is meaningless to put a sharp division line between traditional, “economic” 
products and cultural products. The economy cannot function efficiently and 
cannot be competitive in the long run without continuously absorbing culture, 
both as regards the methods of production and the final products, and – above all 
– the human communities, the individuals that create and operate the systems of 
productions and the physical goods themselves. Culture and economy are thus 
interrelated and mutually depend on each other. This also means that culture 
cannot exist without the financial support of the economy; the different forms of 
arts cannot exist without state support, or sponsorship. 
Many studies have been carried out so far on the economic impact of cultural 
industry. The earnings in the cultural or creative industry are usually above the 
average; also, culture is a powerful tool to strengthen urban or regional identity 
which can be a valuable development asset of any territory. 
There is a very tight correlation between culture and knowledge based society, 
for the creation of which many efforts have been made in many countries of the 
world. Although much of the literature and survey on the economic impact of 
heritage and culture is connected to the Anglo-Saxon countries of other parts of 
Western Europe, the growing interest in the countries involved in the Carpathians 
area is also indicated by the fact that culture is no longer considered as a “side-
product” in these countries but as an import economic development tool. 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
145 
14.2.2 Heritage sites in the Carpathian’s area  
Within culture, heritage is one of the most important assets on which development 
in general can be built on. In tourism, the role of natural and cultural heritage is 
even more important. 
In this respect the regions in the Carpathians area are in a relatively good 
position, as most of the world heritage sites of the respective countries can be 
found in the regions of the Carpathians Mountain Range (Table 37). 
A specific feature of the Carpathian area is that there are several areas inhab-
ited by more than one nationality with distinctive cultural heritage and there are 
areas which were inhabited in the past by national and religious groups which do 
not live there any more. Several churches, synagogues, monuments and buildings 
became victims of national ideologies. These ideologies promoted and cared for 
the protection of national cultural heritage supporting their interpretation of na-
tional history, and neglected those elements of cultural heritage, which did not fit 
into this conception. Therefore, in all countries of the region legal and profes-
sional arrangements are needed to preserve the respect for and memory of all 
nations and nationalities, language and religious groups, which created a specific 
cultural heritage. 
Table 37 
Total number of UNESCO world heritage sites in the countries 
of the Carpathian area and number of world heritage sites in the respective 
Carpathian regions in our survey 
Country 
Total number of UNESCO 
Number of UNESCO world 
world heritage sites 
heritage sites in the 
Carpathian regions 
Austria 8 

Czech Republic 
12 

Hungary 8 

Poland 13 

Romania 7 

Serbia 3 

Slovakia 5 

Ukraine 3 

Source: UNESCO. 
 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
146 
SOCIO-ECONOMIC ANALYSIS OF THE CARPATHIAN AREA 
Figure 14 
The World Cultural Heritage Sites of the Carpathians 
 
Legend: Austria: (1) Palace and Gardens of Schönbrunn (1996); (2) Towns Krems, Melk; (3) Fertö/ 
Neusiedlersee Cultural Landscape (2001); (4) Historic Centre of Vienna (2001). Czech Repub-
lic: 
(1) Gardens and Castle, Kroměříž (1998); (2) Holy Trinity Column, Olomouc (2000); (3) 
Tugendhat Villa, Brno (2001). Hungary: (1) Budapest, including the Banks of the Danube, the 
Buda Castle Quarter and Andrássy Avenue (1987, 2002); (2) Old Village, Hollókő (1987); (3) 
Caves of Aggtelek Karst and Slovak Karst (1995, 2000); (4) Millenary Benedictine Abbey, 
Pannonhalma (1996); (5) Hortobágy National Park – the Puszta (1999); (6) Tokaj Wine Region 
Historic Cultural Landscape (2002); (7) Fertő/Neusiedlersee Cultural Landscape (2001). Po-
land:
 (1) Cracow’s Historic Centre (1978); (2) Wieliczka Salt Mine (1978); (3) Auschwitz 
(Oswiecim) Concentration Camp (1979); (4) Kalwaria Zebrzydowska: the Mannerist Architec-
tural and Park Landscape Complex and Pilgrimage Park (1999); (5) Wooden Churches of 
Southern Little Poland (2003). Romania: (1) Churches of Moldavia; (2) Monastery, Horezu; (3) 
Villages with Fortified Churches in Transylvania – Extension of “Biertan and its Fortified 
Church” (1993, 1999); (4) Dacian Fortresses of the Orastie Mountains (1999); (5) Historic Cen-
tre of Sighişoara (1999); (6) Wooden Churches of Maramureş (1999). Slovakia: (1) Historic 
Town, Technical Monuments, Banská Štiavnica (1993); (2) Spišský Hrad, Associated Cultural 
Monuments (1993); (3) Vlkolínec (1993) – Zilina Region; (4) Caves of Aggtelek Karst and Slo-
vak Karst (1995, 2000); (5) Bardejov Town Conservation Reserve (2000). Ukraine: (1) L’viv – 
the Ensemble of the Historic Centre (1998). Serbia: (1) Ravanica monastery. 
Source: Author’s construction, UNESCO. 

The Approach to Tourism and Natural/Cultural Heritage in the Carpathians Region. 
In: Socio-Economic Analysis of the Carpathian Area. 
Pécs: Centre for Regional Studies, 2008. 133-147. p. Discussion Papers, Special 
THE APPROACH TO TOURISM AND NATURAL/CULTURAL HERITAGE… 
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In the Carpathian region deliberate destruction of cultural heritage – experi-
enced in the Balkan wars – did not occur. But some bias in favour of national 
heritage occurred.  UNESCO World Cultural Heritage nominations serve for it as 
an example. 
There are 36 registered UNESCO World Heritage items in the Carpathian area 
(Figure 14). 
Poland signed the agreement with the UNESCO in 1976. Until 1997 no heri-
tage site was nominated in the new territories, belonging formerly to Germany. 
Romania signed the agreement in1990. The first Saxonian city, Sighisoara was 
nominated in 1999. 
A large part of Ukraine’s valuable architectural heritage – the countries only 
renaissance castles, palaces are in the Carpathian area which was part of Poland, 
Austria and Hungary at that time. So far only the inner city of Ľviv is nominated. 
The Carpathian area had 4 million Jewish inhabitants before World War II. No 
Jewish quarters or buildings (synagogues) are nominated so far from the region.10 
After 1999, this attitude changed significantly and more nominations were 
made from the formerly neglected types of heritage. 
 
 
                                                           
10 The Jewish Quarter of Třebíč int he Czech Republic is registered as World Heritage, but it is 
outside the Carpathian area in the region of Vysocina.